Two leading context research labs, Puller AI & Fig Labs, join forces to launch Big Context & Company — the first AI-native data firm.

Introducing

Open Pragmatics

A new context protocol for AI-scale data work.

Architected for neutrality. Tested by expert data practitioners in production. Scheduled for public release in 2027.

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What is Pragmatics

Pragmatics draws from decades of proven practice and linguistic science to construct a new data architecture for meaning. It is crafted for enterprise AI production use, which demands massively more situational awareness than legacy frameworks were designed to sustain.

Read Big Context’s white paper: Pragmatics & the post-modern data stack →
A dozen failure modes when legacy frameworks meet AI-scale data work.
The Standard

Specified in the open, so your data agents are never locked to any given implementation (including ours).

In development Invite only Published (whitepaper)

Pragmatics playbooks

Adoption sequences & best practices for common execution patterns

Reference architecture

Build on your existing stack — model & systems of record agnostic

Evaluation harness

Executable tests, run against your own deployment across the context lifecycle

Behavioral specification

Normative standard for how a pragmatics system behaves under common conditions

Conformance suites

Initial set of measurement axes and sufficiency benchmarks for AI readiness

Expert ecosystem

Community of data practitioners as contributors. Governance and sample bodies of work

Field Notes
The Ecosystem

We’re a collective of data practitioners at
the world’s most complex data organizations.

Membership is invite-only while the spec is in beta, and most easily obtained through a referral from an existing member.

Members get the reference architecture, evaluation harness, and playbooks before they’re public — and shape where the standard goes next.